Launching Earth Day! – Maheya The Eco Fashion Range

The pieces are colored with natural dyes derived from medicinal herbs that contribute to the conservation of nature and even provide benefits for the wearers skin, acting as antioxidants. These natural materials include marigold flowers, rhubarb, lilac, natural indigo, pomegranate skin, and annatto seeds.

 

Maheya was formed when the Free People design team had the great fortune to meet Ruppa, a woman so inspirational, she would become the driving force behind the new label. Ruppa was running her own factory in the heart of Mumbai, India with a dedication to empowering her workers, sourcing her fabrics ethically, and hand dying all of her garments with natural materials.  Recognizing her unique talents, a partnership was swiftly formed.

 

The Maheya line will debut with seven pieces, each epitomizing the effortless style of the Free People brand. Flowing silk dresses, a dolman sleeve top, and a kaftan are a few of the styles available in natural fabrications of silk and cotton. The prices for the debut line range from $90-$520.

 

To assure that the new label is eco-friendly, down to the last detail, each piece comes with a seed paper hangtag printed on 100% recycled paper that when planted, will grow into wildflowers.

 

          Pieces are colored with natural dyes that contribute to the conservation of nature and even provide benefits for the wearers skin, acting as antioxidants.

          Natural materials used include marigold flowers, rhubarb, lilac, natural indigo, pomegranate skin, and annatto seeds

          Natural fabrications of silk and cotton

          Maheya line will debut with seven pieces, each epitomizing the effortless style of the Free People brand

          Each piece comes with a seed paper hangtag printed on 100% recycled paper that when planted, will grow into wildflowers

          Maheya was formed when the Free People design team had the great fortune to meet Ruppa, a woman so inspirational, she would become the driving force behind the new label. Ruppa was running her own factory in the heart of Mumbai, India with a dedication to empowering her workers, sourcing her fabrics ethically, and hand dying all of her garments with natural materials.  Recognizing her unique talents, a partnership was swiftly formed.